(This is the first in a series of postings about citizen media business issues. See the introduction here. All of these entries are considered to be in “beta” and will be revised and refined as they find a home on a more permanent area of the Center for Citizen Media web site. To that end, your comments, additional examples, and criticisms are welcome and will be invaluable contributions to this process.)
Below is our working outline, with proposed sections and sub-sections that explain how we now see these topics fitting together.
In each case, we’ll provide a thorough description of the topic along with several examples (with links); pros and cons where relevant; ethical concerns; and some ideas about best practices.
Again, if something strikes you as missing from this outline—a topic or sub-topic that should be covered alongside what is listed—please let us know. You can post a comment or send us a note via email or this form.
I. Possible Business Models for Citizen Journalists
- Business Models
- Affiliate Programs
- Blogs for Branding, Promotion, and Support
- Ad Space
- Nonprofits and Tax Issues
II. Creating a Website
- Getting Your Voice Out
- Registering a Domain Name
- Finding a Web Host
- Blog-Hosting Sites
- Web Statistics
- Traffic Rankings, Search Engines, and Search Engine Optimization
- Website Optimization
(Ryan McGrady is a new media graduate student at Emerson College where he is studying knowledge, identity, and ideas in the information age.)