Globalization Buzz: Monitoring the Conversation

Andrew Leonard takes a look at the World Bank’s remarkable BuzzMonitor project:

BuzzMonitor purports to make ample use of state-of-the-art techniques for rating the authority, relevance and popularity of whoever is commenting on whatever. Because we don’t just want to know who is talking about us; we want to know if we should take them seriously, if we should respond or ignore or merely chuckle dismissively.

I’m planning to install it and give it a try. Fascinating tool, amazing possibilities.