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JetBlue's CEO, on the Web, Finally

neeleman.jpgI criticized JetBlue yesterday for missing an opportunity in its customer-relations debacle of recent days. The company’s failure to use its website smartly, I said, was a missed opportunity.

Today, JetBlue has posted a video by its CEO, David Neeleman, apologizing again for the mess — and offering a “Customer Bill of Rights” that will go a long way toward restoring trust.

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