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Using the Web to Make a Case

Floyd Landis, who won the Tour de France bicycle marathon, was charged with doping violations. He’s put up his defense on floydlandis.com, replete with documentation and detail.

This is an excellent example of how to use the Web to amplify one’s own case in a complex situation. News coverage of the case has been, by definition, incomplete. So here’s a place where the accused can make his own best case.

Newsmakers have been surprisingly loath to do this kind of thing in this way. They should do more of it.

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